Bio
Oliver raced in motorsport for 8 years from go-karting to Formula racing, working alongside his brother, Lando Norris, to support his progression into Formula One.
The development of the Formula Pro racing simulator was a key part of Lando’s journey from karting to 2025 F1 World Champion, and it remains an essential training tool that Lando still uses today. Over the years, Oliver has collaborated with some of the most renowned names in motorsport, gathering valuable feedback to fuel the innovation behind our racer-bred simulators.
Oliver has personally worked with and developed simulators for over 250+ professional drivers across F1, F2, F3, GT3, karting, Le Mans and many other categories. See the full list of drivers here.
Cool Performance CEO & Founder
Having founded Cool Performance back in 2013, Oliver was at the forefront of revolutionary racing simulator technology, bringing factory-grade simulator performance into the homes of professional drivers. Since then, Oliver has developed the simulators through feedback from hundreds of professional drivers , making Cool Performance known as the benchmark in racing simulation.
Oliver's first hand experience as a professional racing driver for 8 years and helping his brother to become an F1 World Champion, have played a huge part in the development of Cool Performance racing simulators. This wealth of knowledge and expertise allows Cool Performance to create the most realistic professional racing simulators on the market for home use.
Oliver still plays a very active role in the daily operations of Cool Performance, directly managing each simulator project from each client. He also still continues to develop the simulator lineup, ensuring Cool Performance stays as the leading racing simulator provider.
Oliver Norris Racing Career
Oliver's racing career spanned 8 years and took him across the world, racing at many well known tracks. At different points in his career, he was teammates with Alex Albon , Logan Sargeant and Zhou Guanyu . Oliver also competed against the likes of Max Verstappen, Charles Leclerc, Lance Stroll, Dan Ticktum , of course his brother Lando Norris and many more professional racing drivers, before stepping away from racing to spend time on Cool performance and other business ventures.
Oliver has remained close to Lando throughout his journey and progression.
Since stepping away from his racing career, Oliver has maintained close ties to the top level of many motorsport disciplines. Oliver has since collaborated with and provided professional racing simulators for elite level track preparation and race practice for over 250+ professional drivers including Carlos Sainz, Sebastian Vettel, Jimmie Johnson, Mick Schumacher, Billy Monger, Jamie Chadwick just to name a few!
AS FEATURED IN
Interview With Lucas Stewart
Nov 2025
Watch Oliver's full interview with Lucas Stewart about Oliver's motorsport background, growing up with Lando and starting Cool Performance.
Featured Articles
F1 world champion Lando Norris' brother just helped his title rival by building him a £30k gadget
GPFans
Aug 2026
Mercedes-AMG Petronas F1 driver Kimi Antonelli has 1-of-1 racing simulator worth $60,000 that's helped him win multiple GPs
Supercar Blondie
Jun 2026
Inside Kimi Antonelli’s Bespoke Home F1 Simulator That’s Every Bit as Serious as His Career
MotorBiscuit via Yahoo Sports
Jun 2026
A Real Pathway Into Motorsport: How Sim Racing Is Driving Talent From First Laps To World Champions
BuzzFeed
May 2026
How F1 world champion Lando Norris' Cool Performance simulator has shaped career
talkSPORT
Mar 2026
Oliver Norris on the brotherhood behind McLaren star Lando's world title
talkSPORT
Mar 2026
All About Lando Norris' Parents, Adam Norris And Cisca Wauman, And Siblings
Sports Illustrated
Dec 2025
Meet Lando Norris' Family: The people behind the F1 star's success
The Times of India
Dec 2025
The super-rich dad and sport-mad family behind Lando Norris
The Telegraph via Yahoo Sports
Dec 2025
Lando Norris' brother recounts how a 10 year old Max Verstappen's prodigious talent proved to be a turning point in his racing career
Sportskeeda
Dec 2025
Inside Lando Norris’ Close Bond with His Mom and the Family Behind F1 Star
Athlon Sports via Yahoo Sports
Aug 2025
Lando Norris and Sister Flo Set to Twin in F1 and Showjumping With a Special Collab on Helmet Designs
The SportsRush
Feb 2024
Who Is Oliver Norris: Lando’s Karting Champ Brother Meddling in $9,990,000,000 Racing Sim Industry?
EssentiallySports
Sep 2023
Press Enquiries
For press enquiries relating to Oliver Norris and Cool Performance, please email info@coolperformance.com
Recent Blog Posts by Oliver Norris
Oliver writes about simulator technology, driver training, motorsport careers, F1 insights, sim racing hardware.
